This page provides you with instructions on how to extract data from Mailjet and analyze it in Amazon QuickSight. (If the mechanics of extracting data from Mailjet seem too complex or difficult to maintain, check out Stitch, which can do all the heavy lifting for you in just a few clicks.)
What is Mailjet?
Mailjet is an email automation platform used to set up marketing campaigns and send transactional emails. It boasts an easy-to-use interface and a scalable pricing structure. Mailjet stores data on bounce rate, click stats, and opening information: data that's useful when it comes time to quantify the effectiveness of your email strategy.
What is QuickSight?
Amazon QuickSight is the AWS business intelligence tool for creating dashboards and visualizations. Users are charged per session only for the time when they access dashboards or reports. QuickSight supports a variety of data sources, such as individual databases (Amazon Aurora, MariaDB, and Microsoft SQL Server), data warehouses (Amazon Redshift and Snowflake), and SaaS sources (Adobe Analytics, GitHub, and Salesforce), along with several common standard file formats.
Getting data out of Mailjet
Mailjet exposes data through webhooks, which you can use to push data to a defined HTTP endpoint as events happen. It's up to you to parse the objects you catch via your webhooks and decide how to load them into your data warehouse.
Loading data into QuickSight
You must replicate data from your SaaS applications to a data warehouse (such as Redshift) before you can report on it using QuickSight. Once you specify a data source you want to connect to, you must specify a host name and port, database name, and username and password to get access to the data. You then choose the schema you want to work with, and a table within that schema. You can add additional tables by specifying them as new datasets from the main QuickSight page.
Using data in QuickSight
QuickSights provides both a visual report builder and the ability to use SQL to select, join, and sort data. QuickSight lets you combine visualizations into dashboards that you can share with others, and automatically generate and send reports via email.
Keeping Mailjet data up to date
Once you've set up the webhooks you want and have begun collecting data, you can relax – as long as everything continues to work correctly. You’ll have to keep an eye out for any changes to Mailjet's webhooks implementation.
From Mailjet to your data warehouse: An easier solution
As mentioned earlier, the best practice for analyzing Mailjet data in Amazon QuickSight is to store that data inside a data warehousing platform alongside data from your other databases and third-party sources. You can find instructions for doing these extractions for leading warehouses on our sister sites Mailjet to Redshift, Mailjet to BigQuery, Mailjet to Azure Synapse Analytics, Mailjet to PostgreSQL, Mailjet to Panoply, and Mailjet to Snowflake.
Easier yet, however, is using a solution that does all that work for you. Products like Stitch were built to move data automatically, making it easy to integrate Mailjet with Amazon QuickSight. With just a few clicks, Stitch starts extracting your Mailjet data, structuring it in a way that's optimized for analysis, and inserting that data into a data warehouse that can be easily accessed and analyzed by Amazon QuickSight.